Want to know the best time to sell anything to anyone?
There's an important lesson here...
While I was out gallivanting with my two boys recently I took the chance to shoot this quick video - because there's an ideal time to sell anything to anyone, a perfect window of opportunity to grow your business with minimum effort...
And many, if not most, businesses miss it entirely.
Including this lot.
It's a tactic that takes advantage of an odd quirk in human psychology - something that's a bit counterintuitive, but spookily effective.
The down side to this video is that, in a bid to find the furthest, quietest spot away from the crowds, I end up looking like I'm dressed in a fishnet bodystocking. And still it's noisy.
Feel free to laugh at my expense - but don't miss the message, 'cos it's a biggie.